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Michel Claassens

Head of Digital Marketing
Philips Lighting

Michel Claassens

Head of Digital Marketing
Philips Lighting
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Biography

Michel has over 15 years of experience in strategic digital marketing and  of managing high performance global teams. He has led multiple successful global digital transformations in large complex organizations which have resulted in improved business revenue.

Michel is also an expert in optimizing marketing through digital technology, with a broad integrated knowledge of the key marketing areas: campaigns, branding, PR, eComm, social media, customer support and product data management.

 

All session by Michel Claassens

Philips – Crowdsourced Experience Building

14:50 - 15:10
PREMIUM CONFERENCE